Privacy policy


This Privacy Policy describes how Baleni ("we", "us", "our") collects, uses, and shares personal information when you use our website ( (the "Site"). By accessing or using the Site, you agree to the terms of this Privacy Policy.


Depending on the purpose for which we process your data from time to time, we need to process one or other data, which will in general be, depending on each case, as follows:
your identity data (for example, your name, surname, image, language and country from which you interact with us, contact data, etc.);
economic and transactions information (for example, your payment or card data, information on your purchases, orders, returns, etc.);
connection, geolocation and/or browsing data (for example, the location data, the device identification number or the advertising ID, etc.);
commercial information (for example, if you have subscribed to our newsletter),
information about your tastes and preferences.
Remember that, when we ask you to fill in your personal data to give you access to any functionality or service of the Platform, we will mark certain fields as compulsory, since this is information that we need to be able to provide the service or give you access to the functionality in question. Please take into account that, if you decide not to make such data available to us, you may be unable to complete your user registration or may not be able to enjoy those services or functionalities. In specific cases, a third party may have provided us with information about you by using a feature or service on the Platform, for example by sending you a gift card or shipping an order to your address. In these cases, we only process your data where relevant to this feature or service, as stated in this Privacy Policy. In other cases, we may collect information passively, as we may use tracking tools like browser cookies and other similar technology on our Platform and in communications we send you. Depending on how you interact with our Platform, i.e., depending on the services, products or functionalities that you wish to enjoy, we will process your personal data


When you visit the Site, we may collect certain information automatically, including your IP address, browser type, operating system, referring URLs, pages viewed, and access times. We may also collect personal information that you provide voluntarily, such as your name, email address, shipping address, and payment information when you make a purchase.


We may use the information we collect to:
Process and fulfill your orders
Communicate with you about your orders and account
Provide customer support
Personalize your experience on the Site
Analyze and improve the Site and our products and services
Comply with legal obligations


We may share your personal information with third-party service providers who help us operate the Site and fulfill orders. These service providers are authorized to use your personal information only as necessary to provide services to us. We may also share your information in response to legal process or to protect our rights.


We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.


Your personal information may be transferred to and processed in countries other than your own, including Armenia, where our operations are located. These countries may have data protection laws that are different from those in your country.


You may have certain rights regarding your personal information, including the right to access, correct, or delete your information. Please contact us using the information provided below to exercise your rights.
Updates to this Privacy Policy
We may update this Privacy Policy from time to time. The updated policy will be posted on the Site with the effective date. Your continued use of the Site after the effective date constitutes your acceptance of the updated policy.

Contact Us

If you have any questions about this Privacy Policy, please contact us at


This Cookie Policy explains how Baleni ("we", "us", "our") uses cookies and similar technologies on our website ( (the "Site"). By using the Site, you consent to the use of cookies in accordance with this policy.

WHAT ARE COOKIESCookies are small text files that are stored on your device when you visit a website. They are widely used to enable website functionality, enhance user experience, and provide anonymized tracking data to website owners.


We use cookies for the following purposes:
Essential cookies: These cookies are necessary for the operation of the Site and enable core functionality such as security, network management, and accessibility.
Performance cookies: These cookies allow us to analyze how visitors use the Site, including which pages are visited most often and if users encounter any errors. This helps us improve the Site's performance.
Functionality cookies: These cookies enable personalized features such as remembering your preferences and settings.
Targeting cookies: These cookies are used to deliver advertisements relevant to your interests based on your browsing activities.
Third-party cookies: these are sent to the user’s computer or device from a computer or domain not managed by the editor, but rather by another entity that processes data obtained from the cookies.


You can control and/or delete cookies as you wish. You can delete all cookies that are already on your device and you can set most browsers to prevent them from being placed. However, if you do this, you may have to manually adjust some preferences every time you visit the Site, and some services and functionalities may not work.


We may update this Cookie Policy from time to time. The updated policy will be posted on the Site with the effective date. Your continued use of the Site after the effective date constitutes your acceptance of the updated policy.

If you have any questions about this Cookie Policy, please contact us at

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